Friday, December 5, 2014

4 Reasons Why Amazon and Facebook Are Gaining on Google

Interesting article and good reminder of the strongest entities in their respective zones of dominance : Facebook with social, Amazon with retail, Google with information and how they are gaining on each other.
 
"4 Reasons Why Amazon and Facebook Are Gaining on Google"
by Ellen Gipko from Search Engine Journal
Photo from Search Engine Journal
 
Google beat Yahoo and everyone else in its path. In fact, Google is now the most used search engine on the web and owns at least 67 percent of search traffic.
Over time, Google faced competition, if you can call it that, from Yahoo and Microsoft (which later became Bing), and that was mostly a battle for PPC dollars. Now, Google faces inspired competition from Amazon and Facebook. Neither is trying to simply copy Google. The battle is much bigger than that.
Here’s why Amazon and Facebook are about to make things more interesting.

Read article: http://www.searchenginejournal.com/4-reasons-amazon-facebook-gaining-google/120324/

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